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Monday, March 23rd, 1998 Media Cynic | Forum | Advertising | Classifieds | Jobs Snickelways Interactive Sets New Tone for Cendant's Books.com Snickelways Interactive announced the completion of the new Books.com Web site. Books.com, the Internet's first bookstore, is a subsidiary of the Cendant Corporation (formerly known as CUC International). The Books.com redesign, featuring categories that highlight editor's picks and new releases, makes finding books that match readers' particular interests easier than ever before. Once the user is within a given category, they can easily access top titles without using complex search technology. "When consumers visit our site, it's easier than ever for them to find the books they want," says Charles Stack, founder of Books.com. "Working closely with Snickelways Interactive, we redesigned Books.com to simplify the book buying process. The new site combined with our commitment to customer service and great prices makes Books.com the best place to buy books on the Internet." Books.com was founded by Charles Stack in 1991 and today offers more than 4 million titles making it one of the largest bookstores on the Internet. Books.com is a subsidiary of the Cendant Corporation (formerly known as CUC International) based in Stamford, CT. Books.com can be accessed via its site at: http://www.books.com. Clear Ink Announces SpellWeb Clear Ink, an independent Internet strategy, technology and design services agency, announced a new site called SpellWeb, http://www.spellweb.com/, designed to detect and compare patterns in word usage throughout the global online community. "We became interested in how the side effects of Web usage were perhaps even more compelling than the intended purposes of seeking and sharing specific information," said Steve Nelson, Clear Ink vice president and SpellWeb developer. "By looking at the forest instead of the trees, we're able to learn more about who Web users are as a group. At the same time, it's something of a gauge of popular culture across the globe." Based on the premise that the Web is not just a storehouse of specific information, but is also a mirror of popular opinion, SpellWeb began as a simple experiment in sifting the Web for unintended patterns. By submitting alternate word choices to Internet search services, SpellWeb reveals the alternative used more frequently by online users on their own web sites. And while not a spelling correction tool or even the ultimate judge of "proper" spelling, SpellWeb users can draw their own conclusions based on a word's relative popularity. Fox News Online & Thomson Investors Network Launch 'Fox Market Wire' Fox News Online announced its investor and business news site, Fox Market Wire. News America Digital Publishing, operator of Fox News Online, has entered into an agreement with Thomson Financial Services, parent company of Thomson Investors Network, to develop and maintain the investment news and research site available on the Internet. Fox Market Wire extends the relationship with Thomson Investors Network that began with the recently unveiled free real-time stock quotes. By providing access to both Fox News Online's existing business content and to Thomson Investors Network's vital and extensive investment data, Fox Market Wire plans to provide the personal investor with key up-to-the-minute business information, company and mutual fund research reports, comprehensive stock information and tips from industry insiders, stock and mutual fund screening tools, top performers' lists, as well as stock and investing tips of the day. Specific areas of editorial interest include commentary from Fox News Channel's Neil Cavuto and business columnists from the New York Post who join Thomson's renowned insider trading expert Bob Gabele. Promotion for Fox Market Wire is also planned throughout News America Digital Publishing properties, including TV Guide Entertainment Network and Fox Sports Online. Telecom Veteran Debra Wayne Joins CommunicationsNOW as Senior Editor CommunicationsNOW, Inc. announced that noted telecommunications journalist Debra Wayne has joined the company as senior editor effective April 6. She will have primary editorial responsibility for the company's flagship WirelessNOW publication and will contribute to the company's newsletter products. In addition, she will develop content for the company's online news services. "Debra's 16 years of experience covering telecommunications will be invaluable as we continue to provide the wireless industry's most insightful daily news service," said Andrea Knotts Bona, vice president and publisher, CommunicationsNOW. "Debra's vast experience and award-winning reporting will add tremendous value to our suite of other news services in the wireless Internet, competitive telephony and messaging industries." Ms. Wayne has been active in the telecommunications industry since 1982, serving most recently as Washington reporter for Radio Communications Report (RCR), a leading weekly newspaper for the wireless industry. Prior to joining RCR, Wayne was managing editor of several wireless and wireline Phillips Business Information publications, including Communications Today, the company's first electronic daily. She also was wireless publications director for BIA Consulting in Chantilly, VA; director of publications for Telocator (now the Personal Communications Industry Association); and a staff editor at Intertec Publishing, where she launched Land Mobile Product News and Cellular Business magazines. A frequent industry panelist, Wayne is a Fellow of the Radio Club of America. Washington, D.C.-based CommunicationsNOW, Inc. publishes telecommunications news services and newsletters, including WirelessNOW, CompetitionNOW, Inside Internet@Wireless, and Inside Paging. Free 30-day trials of these titles are available by visiting http://www.commnow.com. CommunicationsNOW is a subsidiary of The Strategis Group, Inc. Click here to return to the homepage of The Write NewsTM Click here to subscribe to our free weekly email newsletter.  www.writenews.com Copyright © 1997-2010 by Writers Write, Inc. All Rights Reserved. |
