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The Write News -- News,
features and resources for media and publishing professionals

Tuesday, March 24th 1998

Cahners to Launch PCS Systems & Technology

Cahners Business Information announced plans to launch PCS Systems & Technology, a new magazine about products and services of interest to engineers and managers in the personal communications services industry. This Cahners Electronics Group magazine will be published by the company's New Product Information Division.

PCS Systems & Technology will publish three issues in 1998 -- August, October and December. The magazine will have a controlled circulation of 18,000. In addition to coverage of the latest products, equipment and systems, the publication will include applications features of PCS (personal communications services) technology.

"The PCS market is in its infancy," said Electronics Group Vice President Jeff Greisch. "However, with the rapid growth and enormous potential of this commercial wireless market segment, both readers and advertisers have indicated a strong need for this publication."

The New Product Information Division of Cahners Business Information publishes 18 magazines in the advanced technology, scientific, medical, manufacturing and processing markets, including Wireless Design & Development, Fiberoptic Product News, Broadband Systems & Design and Lasers & Optronics. A member of the Reed Elsevier plc group, Cahners Business Information also provides industry-based research, online services, economic forecasting, reprints, database marketing and custom publishing projects.


New Books Help Children Learn How To Use The Library

During her course of research for a new nationwide library literacy book, titled A Treasure Hunt in My Library, author Candace Jackson, founder of Museum Educational Foundation, discovered that many educated adults and friends felt totally inadequate taking their children to the library. They were uncomfortable using the library computer let alone using the Internet access computer. Jackson says, "I gave my books to friends to test and found that the parents learned as much as their children did during the testing."

Jackson says that because of rapidly changing technology, most schools have not been able to keep up with and teach modern library fundamentals due to limited resources and funds. Moreover many parents don't have today's necessary library skills to teach their children. As a direct result, our children suffer from 'library skill-set inadequacies.'

Jackson added, "My own son is a perfect example, he failed to pass the library literacy part of his reading proficiency test and almost failed to graduate from high school."

Jackson states that there is a lack of books and resources available to teach children how to use the typical library computer, the Dewey Decimal Classification System and the Internet Access Computer. Consequently she has developed her current library literacy series that address these needs.

In her book, A Treasure Hunt in My Library, Jackson introduces two critters that take children on treasure hunts. Dewee Decimal is a caterpillar that thinks he's a bookworm and Libby O'Congress is his sidekick pre-teen freckled face butterfly. Jackson also has three age specific, supplemental treasure hunts, in one book designed for children K-7 to complete as a treasure hunt in their local public libraries.

Books will be released during National Library Week, April 18-25. More information about the Museum and Library treasure hunt can be found online at: http://www.museummania.com.


Java Report Online Launches "Ask Java George" Interactive Column

SIGS Publications, Inc. announced Java(tm) Report Online's newest column, "Ask JavaTM George," written by Java expert George Kassabgi, director developer relations at Progress Software Corporation's Apptivity Product Unit. The interactive Q&A column will be a regular monthly feature on the site, offering readers information, advice and direction on the cutting edge of Java development.

"Ask JavaTM George" is exclusively on JavaTM Report Online and features questions and answers regarding specific Java programming issues and trends in the ever-changing world of Java. As an interactive column, JavaTM George welcomes all reader-submitted questions related to Java development topics and looks to advise readers on a wide variety of technical concerns.

The inaugural column can be viewed at http://www.javareport.com. Readers can submit questions to JavaTM George by filling out a question submission form on the site.

"Java's role is evolving from that of a graphics and aesthetics tool to one for building business-critical applications," said George Kassabgi, author of the Java(tm) George column. "I look forward to guiding Java developers through their real life application development processes and hope Ask Java(tm) George will become a true source of Java development information."

SIGS Publications and Conferences has a 10-year history of presenting informative and resource-packed magazines, conferences and exhibitions to the object technology marketplace. SIGS' elite OT programming, development and project management audience is served by its family of American, English and German publications, and worldwide events.


Churm Publishing of Orange County to Launch OC Family

Churm Publishing, whose biweekly OC METRO magazine has tripled in revenues and circulation since 1990, announced the launch of OC Family, the first Orange County-based tabloid-style monthly aimed at families with children from birth through the teen years.

Scheduled to debut May 15 at strategically located newsstands and distribution points throughout Orange County, OC Family fills a gap in Southern California media coverage, according to Steve Churm, a former Los Angeles Times and Orange County Register reporter/editor turned publisher.

"OC Family goes beyond the traditional `parenting' editorial content that focuses on newborns, toddlers and kindergarten-age children," said Churm, a father of three children ages 8-12. "This magazine will reflect Orange County's No. 1 asset -- families. Orange County has long been a family community and our magazine will speak to that important audience."




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