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Thursday, May 14th 1998 Media Cynic | Forum | Advertising | Classifieds | Jobs MacWeek Magazine Announces Name Change to EMedia Weekly Mac Publishing, L.L.C., announced that MacWeek will change its name to EMedia Weekly with its August 24, 1998 issue. The change in the publication's name represents the culmination of a series of changes the magazine has been implementing over the last two years to more accurately reflect the evolving job titles, functions and responsibilities of its readers. The magazine's new tag line is "The Newsweekly for Digital Media Managers." "We've been making editorial changes to the magazine for nearly two years. The change in title is basically the final step of an evolutionary process in the works since mid-1996," said Rick LePage, publisher and editor-in-chief of MacWeek. "We've been making the changes in stages, addressing the most crucial elements first." Since 1996, MacWeek has refined the qualification criteria for its controlled circulation twice. MacWeek's current rate base is 85,000; according to LePage, the circulation level for the new publication will hold in that range. The premiere issue of EMedia Weekly is scheduled for August 24, 1998; the official launch of the new title is slated to coincide with the opening of the Seybold Seminars Conference and Exposition in San Francisco, August 31, at Moscone Center. Mining Co. to Provide Content for Netscape Small Business Source Service Netscape Communications Corporation and Internet Guide network The Mining Co. announced that Mining Co. will provide original content and hand- picked links for Netscape Small Business Source, a key component within Netscape's business channel on the Netscape Netcenter Online Service. Netscape Small Business is designed to provide small businesses with the latest news, information and services to manage and grow their business. "Small businesses are eager to learn how they can leverage the Internet to their competitive advantage," said Jennifer Bailey, vice president of Web site at Netscape. "The Mining Co. Guides offer expert guidance with a human touch, covering the topics small business users care about most. The Mining Co. Guides -- along with news headlines from NewsEdge and key small business services and tools provided by our other partners help to make Netscape Small Business Source a content-rich, full-service source on our Netcenter portal site and enable many types of small companies to conduct business more effectively over the Internet." Known for its network of websites run by subject specialists, The Mining Co. will provide visitors interested in small businesses information with guidance on topics ranging from accounting, business law and insurance to human resources, financing and tax issues. Mining Co. guides for each topic will offer hand-picked links to relevant resources, along with original articles featuring tips and "how-to" advice, plus small business news and events. Kingman Films and Script Magazine Announce the 1998 King Arthur Screenwriters Award Kingman Films International, a production company helmed by 32-year-old filmmaker and entrepreneur, Arthur Chang, and Script magazine, announced the second annual King Arthur Screenwriters Award (KASA). The contest, which is held every two years, will award each winning screenwriter a cash prize of $100,000. KASA plans to award up to 10 winning scripts, but guarantees a minimum of three will be selected. All the winning scripts will be placed in development at Kingman Films International. The contest is open to all screenwriters -- new and established. All genres of innovative and original scripts are welcome. Professional readers narrow the entries and a selection committee from Kingman will choose the final winners. The contest was designed to find screenwriters with character-driven stories unaffected by Hollywood formulas. Entries are $55 and will be accepted from April 1 through June 30, 1998. Winners will be announced Oct. 31, 1998. All submitted scripts need to be in proper speculation format. Shooting scripts will not be accepted. For an entry form, send an SASE to: KASA c/o Script Magazine, 5638 Sweet Air Road, Baldwin, Md. 21013; or download an application from: www.kingmanfilms.com. New Site Features Sales Information and Resources Sales and marketing professionals have a new site for sales-related information, tools and resources, called SalesLinks. The website's content includes a weekly column offering specific insight into sales-related issues, detailed reviews of the best sales-related sites online and over 300 links for sales & selling. "In my 25 years of experience I've made every personal and professional mistake in the book as a salesperson, sales manager, and later as a Sales V.P.," said Jack Carroll, SalesLinks developer and veteran sales trainer. "That makes me perfectly qualified to teach other salespeople how to avoid those mistakes and get on with the good stuff." Click here to return to the homepage of The Write NewsTM Click here to subscribe to our free weekly email newsletter.  www.writenews.com Copyright © 1997-2007 by Writers Write, Inc. All Rights Reserved. |
