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Friday, May 22nd, 1998 Media Cynic | Forum | Advertising | Classifieds | Jobs L. A. Times Names New General Managers The Los Angeles Times has named three new general managers who will be responsible for the business operations of several of its editorial sections. Sean Reily has joined The Times as general manager of the Metro and Book Review sections, Jacqueline Cohen Steinberg has been named general manager of the Life & Style, Health and Food sections, and John Lorick, currently director of consumer marketing and product planning, continues in that role and takes on the additional responsibility of general manager of TV Times. Reily and Steinberg report to Jeffrey S. Klein, senior vice president and general manager, news, while Lorick continues to report to Steven Lee, vice president of consumer marketing and planning. As GM for Metro, Reily will also be the business-side liaison to the foreign editor and national editor. Reily, 42, joins The Times after spending 12 years as publisher of Metropolitan Magazines, a company he started that became San Diego's leading publisher of business/lifestyle magazines. His experience also includes nine years as a feature writer for more than 20 publications. He has a bachelor's degree in English from UCLA. Steinberg, 45, has 20 years of experience in marketing and advertising for brands ranging from Tommy Hilfiger to Van De Kamp's frozen foods. Her most recent position was vice president, corporate marketing communications for Giorgio Beverly Hills, a division of Procter & Gamble. She has an MBA from Arizona State University and a bachelor's degree in journalism from Ohio State University. Lorick, 42, has served in a variety of marketing and financial positions with The Times, including assistant to the senior vice president, consumer marketing; director of promotion; and financial planning manager. He also previously managed The Times' cable system-specific TV Times expansion throughout Southern California. He has an MBA from UCLA and a bachelor's degree in accounting from Loyola Marymount. Magic Attic Press and Publisher Millbrook Join Forces The L. L. Knickerbocker Co. Inc. announced that Magic Attic Press, Inc., its wholly-owned subsidiary and publisher of the Magic Attic Club children's book series, signed an agreement with Millbrook Press, Inc. of Brookfield, CT. The Millbrook Press, a publisher of children's books for the consumer and school and library markets, will handle the ongoing production, marketing, sales and distribution of the Magic Attic Press line and will be financially responsible for those activities. Both Millbrook and Magic Attic Press will share the product development costs. Christine E. Taylor, Vice President, Magic Attic Club and Magic Attic Press, also announced that the New York office of Magic Attic Press will be closed, and management, creative and editorial functions will be supported by existing personnel at the Portland, Maine facility. "Magic Attic Club, the catalog business, and Magic Attic Press, the publishing business, are strategically aligned to support one another. Cost saving measures such as this consolidation, along with the alliance with Millbrook, will allow the book business to run more efficiently," said Ms. Taylor. "Millbrook and Magic Attic Press will each be utilizing their strengths which will mutually benefit our respective book businesses." The Millbrook Press, which was founded in 1991 and publishes approximately 250 titles per year, became a public company in 1996. The L. L. Knickerbocker Co., Inc. is an international company with operations in three strategic divisions: collectibles, jewelry and investments. The Company markets all of its products worldwide. SouthPeak Interactive and Warner Bros. Interactive Join Forces to Develop Family Entertainment CD-ROMs SouthPeak Interactive has entered into a multi-year agreement with Warner Bros. Interactive Entertainment to become the chief developer of family entertainment PC CD-ROMs featuring Looney Tunes, Pinky & the Brain and the Animaniacs, it was announced by Armistead Sapp, president of SouthPeak Interactive. Under the terms of the deal, SouthPeak will create and publish software titles that utilize Warner Bros. licensed characters and other properties. "Jumpin' Jehosophat, this is an exciting time at SouthPeak!" exclaimed Sapp. "We're pleased as punch to have been chosen by Warner Bros. Interactive Entertainment to bring Bugs Bunny, Daffy Duck, Tweety, Wile E. Coyote, Pinky & the Brain, and the Animaniacs into the computer age." The deal will allow SouthPeak to develop and publish several PC CD-ROM entertainment titles based on select Warner Bros. properties over the next few years, including more than 20 individual titles before the end of this year. Select titles will be available in five languages - English, French, German, Spanish and Japanese. The 1998 product lineup includes a multi-player, arcade-style strategy game tentatively titled Pinky & the Brain World Conquest; a side-scrolling adventure game featuring Yakko, Wakko and Dot from the Animaniacs cartoon series; eight puzzle compilations named Looney Tunes Animated Jigsaws; eight interactive coloring books called Crazy Paint; and three computer calendar utilities. All titles will require a PC running Windows 95 or Windows NT. InfoSeek Renews Partner Relationship With Netscape Infoseek Corporation announced a renewal of their strategic relationship with Netscape in which Infoseek is named as a Premier Search Provider. Under the one-year agreement Infoseek will receive 15 percent of the total rotation from the Net Search page of Netscape Netcenter. This means that 15 percent of all Netscape browser users who come to Net Search, and who have not selected a preferred provider, will be offered Infoseek.com for their search needs. "We are very pleased to extend our relationship with Netscape," said Harry Motro, president and CEO of Infoseek Corporation. "By maintaining a healthy stream of Net Search traffic to our site, it is a win-win situation for both companies, and, most importantly, provides users with the opportunity to choose the best search service on the Internet." Infoseek is undergoing efforts to enhance the breadth and quality of its service. Some of these efforts include:
Website Announced for New Book "One Digital Day" A new website is online to coincide with the release of the book One Digital Day, a documentation of the variety of ways microprocessors affect the world in the course of an ordinary day. In one 24-hour period, 100 of the world's top photojournalists were asked to capture intimate and emotional stories of how the microchip has transformed nearly every aspect of human civilization, from science, medicine, and commerce to sports, education and entertainment. The Intel One Digital Day Website (available in six languages) to explore many of the photos and stories from the book. Visitors to the site can also:
Technology Museum Extends Mission Online Silicon Valley's Tech Museum has revamped its Website at http://www.thetech.org with a new look and more educational resources. "Our website extends the museum's mission - to inspire the innovator in everyone - to students, parents and teachers around the globe," says Craig Rosa, Manager of Online Services, "Our goal is to share the latest in high technology from the heart of Silicon Valley." New features include: web-based exhibits where users can build there own satellite, try real-time color experiments or explore the ethics of a robotic future; the Tech PC Webopedia with over 4000 terms at your fingertips; monthly website reviews of technology and science sites; an interactive interview series, the Robot Zoo and more. The Tech will open the doors to its permanent home in Fall 1998. The new 132,000-square-foot museum, at the corner of Market Street and Park Avenue in downtown San Jose, is made possible through a partnership with the Redevelopment Agency of the City of San Jose. The new museum will include four theme galleries the 299-seat Hackworth IMAX Dome Theater and the Robert N. Noyce Center for Learning. The Tech engages people of all ages and backgrounds in exploring and experiencing the technologies affecting their lives and inspires young people to be the innovators of tomorrow. Click here to return to the homepage of The Write NewsTM Click here to subscribe to our free weekly email newsletter.  www.writenews.com Copyright © 1997-2007 by Writers Write, Inc. All Rights Reserved. |
