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Thursday, August 20th, 1998 Media Cynic | Forum | Advertising | Classifieds | Jobs Ten Tips To Make Your Resume Stand Out Online and Off In today's wired world this means resumes that work online as well as on paper. With different types of the same resume -- the traditional paper resume, one emailed in plain text, one scannable for computers and one posted on the Web -- job seekers can have their resumes jump out on the manager's desk. Or is it on the computer desktop? A recent study by the American Management Association (AMA) shows a watershed statistic -- 70 percent of employers use the Internet to recruit, up from 51 percent a year earlier; and half of them hired candidates that they found on the Net. The message is clear: Convert your resume to digital form right now! "Not only can you no longer disregard the Internet in your job search," says syndicated careers columnist Joyce Lain Kennedy, "you need to master modern resume techniques to capitalize on it. In this time of transition between traditional paper and new digital resumes, successful job seekers must know twice as much about self-marketing materials as they did just two years ago." Kennedy, author of Resumes For Dummies, 2nd Edition (IDG Books Worldwide, July 1998) which discusses both traditional and digital resumes, says there are ten key steps that job seekers should take to their resumes ready to go, both offline and online.
Gordon Macomber Named President of Macmillan Consumer Reference Division Macmillan Publishing USA announced the appointment of Gordon Macomber as president of its newly created Consumer Reference (MCR) division. This new division, which joins Macmillan's existing consumer reference and computer publishing operations, will provide individual consumers with information on a wide variety of technology-centered and general interest categories. The creation of MCR is part of a company-wide reorganization that aligns Macmillan around three publishing divisions: Macmillan Consumer Reference, Macmillan Education & Training (MET), and Macmillan Digital Publishing (MDP). MCR will focus on individual consumers and topics as varied as personal computer software and usage, travel and leisure activities, finance and investments, cooking and gardening, self-help, and many more; MET will focus on providing institutions with all of the resources they need to educate their students and employees; and MDP will concentrate on delivering information in digital format and through electronic channels in a variety of formats. "This is a market-focused realignment, as well as a customer-focused realignment, designed to enhance the marketing and merchandising of our product," says Scott Flanders, president of Macmillan Publishing. "The combination of Gordon's proven leadership abilities, his vast product knowledge and sales acumen will drive the success of our company." Macomber is currently the president of Macmillan Reference USA, a position he has held since its formation in January 1996, supervising many well-known and highly-respected brands, including: Macmillan, Frommer's, Betty Crocker, Webster's New World, Howell Book House, The Complete Idiot's Guides, J.K. Lasser, and Charles Scribner's Sons Reference. Prior to this he held a number of executive positions with Macmillan, including president of Macmillan Library Reference USA. Wiley Joins AccountingNet to Provide Online GAAP and GAAS Guides Global publisher John Wiley & Sons, Inc. has teamed with online publisher AccountingNet, to offer online, interactive, versions of GAAP (Generally Accepted Accounting Principles) and GAAS (Generally Accepted Auditing Standards) guides. AccountingNet will develop online versions of the Wiley print products to be available via their respective Web sites www.accountingnet.com/gaap and www.wiley.com for preview in September and by subscription in October. The GAAP and GAAS guides will be a component of the 1999 Accountant Resource Kit, a new suite of product offerings from AccountingNet and well-known industry publishers. In addition to the Wiley GAAP and GAAS Guides, the kit will include 40 NASBA-approved, self-study CPE credits, a Master Tax Guide, a subscription to TaxLibrary.com, and a CPA Link accountant directory listing. AccountingNet is an online resource for accounting professionals servicing over three million requests for information and averaging more than 150,000 visits per month. With headquarters in Seattle, the company publishes a network of sites including Accounting and Finance Jobs, an employment resource made possible by a strategic partnership with CareerMosaic; CPA Link, , an online accountant directory; and AccountingStudents, a website for the CPAs of tomorrow, complete with tips, tricks and solutions for success in college, and survival in the real world. Nickelodeon Movies Has Picked Its Own `Bone' In a move to further bolster its growing slate of animated features, Nickelodeon Movies has acquired the feature film rights to Bone, a successful comic book based on the property by multi-talented cartoonist Jeff Smith, it was announced by Albie Hecht, President of Film and Television Entertainment at Nickelodeon. Bone is being developed as an animated feature film to be directed by Smith. The rights to Bone were acquired for a high six figure amount. Bone is a comic, fantasy adventure about three lost cousins from fictional Boneville who become stranded in an uncharted land filled with rat creatures and beatle-like dragons. This widely appealing and entertaining comic book has risen to the #1 spot for comic book Humor, and is serialized monthly in Disney Adventures reaching an estimated six million readers. Smith's work is currently published in 13 languages, and has been awarded the highest honors an American can garner in Germany, France and Italy. In 1996, Bone was honored with the National Cartoonists Society Award for Best Comic, as well as France's Angouleme Alph-Art Award for Best Foreign Book, Sweden's Adamson Award and the comic book industry's own Harvey Award for best cartoonist. "Bone is a comic fantasy adventure in the tradition of Star Wars and Lord of the Rings, which will have a tremendous amount of appeal as a feature film to a wide audience," said Hecht. "We will strive to produce a film that has a contemporary sense of humor and characters that the audience can relate to and understand." Chernicoff Appointed Senior Technical Editor For Windows NT Magazine David P. Chernicoff has accepted the position of Senior Technical Editor for Windows NT Magazine, according to editor Karen Forster. Chernicoff was formerly with Ziff-Davis Publishing. "We are delighted to have David on the Windows NT Magazine team," Forster said. "He is an important addition to our editorial staff. David was known around Ziff as 'Mr. NT,' and I know he'll be instrumental in helping our magazine maintain its leadership position and make it even more useful to our growing audience." Before accepting the position at Windows NT Magazine, Chernicoff was Technical Director for Ziff's PC Week and Windows Sources magazines. At Windows Sources he was responsible for developing coverage of Windows NT products and wrote a monthly column on Windows NT. He also assisted with Windows NT coverage on other Ziff-Davis publications. Interviewed in Loveland, Colorado, where Windows NT Magazine is based, Chernicoff said that he looks forward to working with the magazine in its primary mission of helping Windows NT professionals do their jobs better. "Although Windows NT Magazine is relatively young," he added, "there's no doubt in my mind that it's already the primary resource for Windows NT implementers." Chernicoff will telecommute from his east coast location, making frequent trips to Colorado to interface with the publisher and staff. Windows NT Magazine is published by Duke Communications International, publisher of Selling Windows NT Solutions, NEWS/400, Selling AS/400 Solutions and Business Finance. The company also publishes books, newsletters, e-mail newsletters, and CD-ROM products, as well as presenting and sponsoring seminars and shows in its various market niches. Dilbert Live with Scott Adams Scott Adams, Dilbert creator, bestselling author, and entrepreneur, will add a new line to his resume this fall when he becomes Scott Adams--performance artist. To launch the publication of The Joy of Work: Dilbert's Guide to Finding Happiness at the Expense of Your Co-workers (HarperBusiness; October 1, 1998; $22.00), Adams will bring the comedy of his comic strip creations to the stage in two exclusive performances of Dilbert Live with Scott Adams, in New York City on September 28 and in Los Angeles on October 5. Adams will take to the boards to spread his message: you can find happiness at work! From playing pranks on your co-workers (like the creation of a fake employee organ donation form), to managing your boss (carpooling with your boss's boss), to the boundless entertainment opportunities of free office Internet access, Adams knows all the tricks for wringing amusement and personal satisfaction from the soulless routine of office life. In Dilbert Live with Scott Adams, Adams will bring his insights to an audience of fans who have won tickets through Dilbert's Joy of Work Sweepstakes. HarperBusiness and Barnes & Noble will co-sponsor the performance in New York on Broadway at the Kit Kat Klub. In addition to the publication of The Joy of Work and his stage performance ventures, Adams is also working on an animated primetime TV series on UPN in January and a full line of adult toys including the Boss Voodoo Doll, the Dilbert Slammer and the Back Stabber Alert. Click here to return to the homepage of The Write NewsTM Click here to subscribe to our free weekly email newsletter.  www.writenews.com Copyright © 1997-2007 by Writers Write, Inc. All Rights Reserved. |
