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Monday, October 19th, 1998 Media Cynic | Forum | Advertising | Classifieds | Jobs People Magazine Online to be Available Exclusively on AOL America Online and Time Inc. New Media have announced an expanded online alliance that will make the online edition of People Magazine available exclusively on AOL. Under the alliance, Time Inc. New Media's online brands -- Time.com, Entertainment Weekly Online, ParentTime, and Money.com - become accessible, via anchor tenancies, to AOL's millions of members. "This is a significant expansion of our strategic online alliance with Time Inc. New Media that builds on the success of our exclusive online launch of Teen People by giving our members easy access to the online versions of such blockbuster brands as Time, People, Entertainment Weekly, Money and ParentTime," said Bob Pittman, President and Chief Operating Officer of America Online. "Placing these world-class brands so prominently on AOL is yet another step in delivering the industry's leading value and convenience to our members." Under the agreement, these existing Time Inc. web-based brands will become accessible via anchor tenancies on AOL: -- Entertainment Weekly Online gains anchor tenancy on AOL's Entertainment Channel (Keyword: Entertainment Weekly or EW); -- Time.com, the flagship daily news and information service, will become an anchor tenant in the AOL News Channel (Keyword: Time). Time will also feature monthly live online events on AOL with key figures in the news; -- ParentTime, a joint venture with Procter & Gamble, gains an anchor tenancy on AOL's Family Channel (keyword: Parenttime); and -- Money.com gains anchor tenancy on AOL's Personal Finance Channel. (keyword: Money.com). This latest agreement extends the relationship between AOL and Time Inc. New Media that began in January 1998, when the companies announced that AOL would be the exclusive provider of the online version of Time Inc.'s Teen People magazine, launched simultaneously in print and on AOL. Teen People is an anchor tenant in AOL's Teen Channel (Keyword: Teen People). Home & Garden Television Launches HGTV Village Website Home and Garden Television (HGTV) has launched HGTV Village, a new resource where home enthusiasts can find editorial features and information on home improvement projects. The Village is designed as a virtual home and garden town where visitors can browse to get ideas, information and products. Users can find details on how-to projects, gather design tips, pick up decorating ideas, tour show houses, check out new products, read the latest home and gardening news from around the world, review local weather reports and chat with industry experts. "Now HGTV viewers and other home enthusiasts have a very compelling place to go on the web," said Channing Dawson, HGTV's senior vice president, new media. "The Village is a real destination, a place for people with common interests in home and gardening to find home-related information, watch multi- media presentations of how-to projects, shop for new products, engage in chats and continue to share their interests in a variety of forums and bulletin boards." Headquartered in Knoxville, Tenn., with offices in New York, Los Angeles, Chicago and Detroit, HGTV is distributed to nearly 45 million U.S. households. HGTV is wholly owned by The E.W. Scripps Company, which also operates the Food Network. Oprah Kicks off Website with Live Chat This fall, Oprah Winfrey extends her reach out onto the Web with the launch of Oprah.com. Oprah.com will allow Oprah viewers to access the experts and utilize the information and advice offered on The Oprah Winfrey Show. In addition, to kick off her new website, Oprah herself will participate in a live chat with viewers, Monday, October 19, from 9:00-10:00 p.m., ET. Oprah will discuss her show, her website and her newest movie, Beloved, which hit theaters October 16. Oprah.com will provide program-related information and an area in which viewers can suggest show topics, be considered as guests on the show and share their stories with other Oprah viewers around the world. Multimedia features, including video and audio clips from the show, will allow users to interact with the show. Oprah.com is a collaborative effort of ABC Internet Group and Harpo Productions, which produces The Oprah Winfrey Show. "We want Oprah's viewers to have a place to meet and talk with one another," said Jillian Marcus, Vice President and General Manager, ABC.com. "Oprah.com enables viewers to expand their relationship with Oprah beyond one-hour a day on television and offers viewers information and resources provided by Oprah and the `Change Your Life TV' experts." Fleet Financial Group Introduces Website for Kids Fleet Financial Group announced the launch of an educational website, www.fleetkids.com, for children grades K-6. Designed with the help of Headbone Interactive, a leading creator of online children's programming, the site serves as a learning tool that will help teach children about the value of money, good citizenship and teamwork through a series of interactive games. The site encourages learning through inquiry and challenges children to investigate an array of mathematic, financial and social concepts, including: setting goals, saving and budgeting, balancing "needs" with "wants", working in teams, and developing solutions. "FleetKids combines our commitment to programs that enhance our communities and schools, with our commitment to providing innovative technology solutions." said Blaise Heltai, Director of Fleet's Online Financial Services. "This is an engaging way for kids to learn on the Internet about good financial management and the benefits of teamwork in a safe and fun environment." Jerry Steinbrink Named Publisher of Manufacturing Marketplace Cahners Business Information has announced the appointment of Jerry Steinbrink as Executive Director of Electronic Media/Manufacturing and Publisher of Manufacturing Marketplace, an Internet hub for manufacturing and engineering professionals. In addition, he will oversee and coordinate electronic media business initiatives for Cahners' Manufacturing Division. Manufacturing Marketplace is an information resource for buyers and specifiers in the original equipment market (OEM), maintenance, repair and operations (MRO) and processing industries. The site provides manufacturing news feeds from Lexis/Nexis, content from manufacturing-related publications, special reports on current industry topics like the Y2K crisis, focus areas covering economics, new products, trade shows and jobs, as well as a Directory listing more than 50,000 products, services and suppliers. "Manufacturing professionals are experiencing a sea change. Access to targeted information has become more valuable than many of the hard assets in their plants," said Steinbrink. "By combining Cahners' vast editorial expertise with web-based technologies, Manufacturing Marketplace delivers the focused information users need in a context they understand. That's exactly what the Internet should do." IDG's InfoWorld Partners with Women in Technology International InfoWorld, an enterprise computing newsweekly, announced it has formed a strategic partnership with Women in Technology International (WITI), an association for women in technology. Under the terms of the agreement, InfoWorld and WITI will develop a quarterly magazine, which will be a supplement to InfoWorld, targeted at women in technology. The publication is designed as a resource for women in technology focusing on industry issues as well as business and career strategies. The editorial direction of the publication will be determined by InfoWorld, WITI and an advisory board devised of senior women representing a range of technology disciplines and market sectors. The publication will be designed, written and edited by InfoWorld staff. The first issue of the publication will be released on February 22, 1999 in conjunction with a WITI conference in Dallas. "As the technology continues to evolve, so does the role of women in the IT industry," said Sandy Reed, editor-in-chief of InfoWorld. "In keeping with our commitment to providing our readers with the most comprehensive editorial to meet their needs, we are excited that this partnership with WITI allows us to be first IT publication to directly address issues facing women in technology today and for the future." WITI was originally founded in 1989 as an email network designed to give women in technology more efficient access to a wide-range network of information and contacts in order to help them succeed on their projects. WITI is a rapidly growing global association of more than 6,000 professional women and men working in science and technology organizations. Currently, there are 18 WITI regional chapters across the United States. IDG Announces Launch of LinuxWorld Magazine IDG's Web Publishing Inc. has announced the launch of LinuxWorld magazine, a Web-only magazine supplying technical information to professional Linux users who are implementing Linux and related open source technologies in their computing environments. LinuxWorld provides technical and strategic information to professional Linux users. The magazine features a mix of hands-on technical editorial, real-world cases of Linux in the enterprise, features, reader forums, product reviews, reader-submitted links, and guidance for making purchasing decisions. "It's our goal to become an integral part of and vital resource for the Linux community. In addition to delivering first-rate technical content, LinuxWorld will provide an open discussion forum where members of the Linux community can further their understanding of technical issues," said Editorial Director Nicholas Petreley. 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