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Wednesday, November 11, 1998 Media Cynic | Forum | Advertising | Classifieds | Jobs N2K's Music Boulevard Announces New Editorial Team N2K's Music Boulevard, an online music store, has announced the formation of a new editorial team to provide original music-related content to N2K's Music Boulevard. The editorial team will be responsible for the creation of original editorial content as well as the implementation of licensed content from respected music publications such as Spin magazine, Puncture, Blues Access, Dirty Linen, Fanfare and Schwann Opus. The team will be headed by John Bitzer, Editor-In-Chief, Music Boulevard, who will report to Adam Zelinka, Vice President, Site Programming for Music Boulevard. Bitzer will oversee an editorial staff of music aficionados in the Rock, Pop, Jazz and Classical worlds. In his new position, Bitzer will be responsible for the editorial direction of N2K's Music Boulevard and will oversee the editors of N2K's award-winning music departments. Bitzer will remain the Editor-in-Chief of allstarmag.com, the online music news organization that features daily music news, live reviews and features which garnered a Music Journalism Award in 1997. "One of the cornerstones of Music Boulevard is our exceptional music content including news, reviews and features created by our knowledgeable staff of music insiders," said J.J. Rosen, President of the Music Boulevard Network. "Under John's leadership, we're able to provide the most informed, compelling and up-to-the-minute music news and information to enrich the music fans' experience every time they visit Music Boulevard." "Our incredible editors at Music Boulevard have consistently delivered award-winning, original music content across all genres of music. Among the honors are a Music Journalism Award in 1997 and appointment to the BAM 100 in October of 1998," said Adam Zelinka. "With the formation of the Editorial team, we have just scraped the surface. This makes Music Boulevard the only online music store with such a distinguished editor and editorial staff." Bitzer is the co-founder of allstarmag.com, N2K's online music news magazine and has remained its editor since inception. Prior to joining N2K, Bitzer was the Senior Editor of Raygun Publishing in Los Angeles and has written for MTV Online and LA Weekly. In addition, Bitzer was the editor and publisher of the successful Los Angeles music magazine Strobe and authored the three-volume book The History of 20th Century Popular Music. barnesandnoble.com Partners With Salon Magazine barnesandnoble.com and Salon Magazine, the critically-acclaimed destination site for books, news and entertainment, announced a new two-year agreement making barnesandnoble.com Salon's exclusive online book retailer. Under the agreement, Salon will also provide barnesandnoble.com prominent graphic and text links, banner advertising, a co-branded storefront and special weekly promotions on the salonmagazine.com website and Salon's Table Talk discussion area. In addition, barnesandnoble.com will be co-sponsor for the 3rd Annual Salon Book Awards, an online and offline event honoring Salon's picks for the top ten books of the year. "We are extremely excited about our new relationship with Salon," said Carl Rosendorf, vice president, sales, marketing and business development, barnesandnoble.com. "They've attracted a strong audience among online book lovers who have become avid followers of their outstanding content. We look forward to featuring titles relating to Salon's content from our selection of any book in print." Salon's daily book reviews, author interviews and literary features articles will appear regularly on the barnesnoble.com Web site. Many of Salon's current columnists and writers are prominent authors, such as Anne Lamott, David Horowitz, Jan Morris, Camille Paglia, Sallie Tisdale, Susie Bright, Andrew Leonard, Simon Winchester and Christopher Hitchens. Over the past three years, Salon has published over 100 interviews with leading authors such as Jon Krakauer, Charles Frazier, Margaret Atwood and Anne Rice. Salon Magazine is an interactive magazine featuring original writing on topics ranging from literature, entertainment and travel to politics, technology, sex and parenting. It has a monthly readership of over 600,000 unique users and monthly page views exceeding 15 million. Lightning Print Inc. and toExcel Offer Book-at-a-Time Service Lightning Print Inc. (LPI), a subsidiary of Ingram Industries, and toExcel, a strategic unit of Kaleidoscope Software Inc., have announced a partnership which makes it possible for publishers to produce, market and distribute books one at a time. The new partnership links toExcel's pre-press technology and Internet marketing services with LPIs on demand printing and distribution services. "We are pleased to be standing with LPI at the forefront of this exciting new paradigm of publishing," stated toExcel Founder and President, Richard Tam, from his San Jose corporate headquarters. "Through our partnership with LPI, we've created a winning, full-service platform whereby anybody can be a publisher. Even small independent publishers and aspiring authors can now profitably publish and market short-run titles." "At the same time," Tam went on to explain, "traditional publishers have a new opportunity for their out-of-print, out-of-stock and low-demand titles. We've struck a very positive chord by helping publishers lower economic risks while opening additional revenue streams." "Any book can now be made available through toExcel's offering and LPI's print and distribution services," explained Larry Brewster, General Manager of Lightning Print Inc. "This concept opens a whole new world for the author, the publisher and the reader." GeoCities to Acquire WebRing GeoCities, a community of personal websites, has announced a definitive agreement to acquire Starseed, Inc., known as WebRing, a leading provider of ring technology on the Internet, based in Ashland, Oregon. Web Ring contains 66,000 separate affinity-based rings (member groups) and over 900,000 members. WebRing technology allows the creation of affinity-based communities by linking Web sites of common interests. "This acquisition makes great sense from every angle," said Thomas R. Evans, president and CEO of GeoCities. "By combining our core competency with exceptional consumer ease-of-use, we believe we are setting the new standard for online interest groups and personal affinity navigation. The addition of WebRing allows us to deliver significant benefits to our members, visitors and advertisers through increased traffic and enhanced services to our members' sites." Mr. Evans added. WebRing will continue to be based in Ashland, Oregon as a free Web-based service with its own brand identity. The company will be operated by its current management team and will continue to develop and improve the WebRing technology and establish additional revenue-providing capabilities. VaultReports.com Teams Up with Yahoo! Employment Job seekers have a new online resource to help them look before they leap into a new job or make a career change. VaultReports.com, a leading Internet career-research and recruiting company, has announced it has teamed up with Yahoo! Inc. to bring job seekers the "inside scoop" on leading companies, occupations, and career strategies. Through Yahoo! Employment, a guide to researching and finding career information, job seekers can browse VaultReports.com "Company Capsules" on more than 1,000 public and private companies. The capsules draw from VaultReports.com's ongoing campaign of employee interviews and surveys. From the "Company Capsules," job seekers can go directly to VaultReports.com to order "Employer Profiles," publications detailing company work culture and suggested interview questions. "We are delighted to contribute our award-winning content to Yahoo! Employment," said Mark Oldman, co-founder and managing director of VaultReports.com. "Working with Yahoo!, we have a wonderful opportunity to offer Yahoo!'s vast audience of users access to our top-quality collection of career information and in-depth profiles and summaries." Internet Insider Email Publication "Adventive.com" Launches Internet marketing guru John Audette has announced the advent of his new weekly e-mail publication, Adventive.com. In the premier edition he compares the phenomenon of culture in the U.S. as it's affected by the happenings within its capital or "Inside the Beltway", to the communications and information revolution, as represented by the Internet, with its own culture and way of doing things -- "Inside the Internet". Adventive is a biology term that describes a species that is not native to, and not yet established in, an environment within which they find themselves. Audette believes that this is a perfect term in this context, stating "Human beings are not native to, nor have we had the time to adapt to, the new environment of the Internet." The question that may come to mind immediately, "Why another Internet publication? Aren't we already drowning in information about all aspects of the Internet pumped out by pundits, speakers, authors, journalists and academics?" is answered by Audette as he introduces the publication in his first issue. "Oddly enough," he comments, "much of this information is produced by those who have never dipped a toe into the digital pond, other than as a casual user of e-mail and the Web. And while their information is often useful and insightful, very little of it represents an insider's point of view. Perhaps it would be useful to hear more from those working inside the industry, people like me." Audette has worked on the front lines of the Internet every day for the last four years. Author of one of the first Internet marketing books "The WebStep Guide to Marketing & Sales via the Internet/WWW", he is currently the president and CEO of Multimedia Marketing Group, Inc., a major Internet marketing company. Audette also founded the I-Sales Discussion List (11,000 subscribers), which he still moderates, and the LinkExchange Discussion List (over 100,000 subscribers). Content in Adventive.com includes commentary by Audette on "Adapting to the 'Net" (or "Reports from Inside the Internet"), book reviews, and reader input. Adventive.com is published Tuesday of every week. The publication is advertiser supported and subscriptions are free. To receive an introductory issue of the newsletter, send a message with keyword "ADVENTIVE" in the subject line to release@newsbureau.com To subscribe, send a blank message to join-adventive@list.mmgco.com. Click here to return to the homepage of The Write NewsTM Click here to subscribe to our free weekly email newsletter.  www.writenews.com Copyright © 1997-2007 by Writers Write, Inc. All Rights Reserved. |
