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Wednesday, November 18, 1998 Media Cynic | Forum | Advertising | Classifieds | Jobs Burda to Publish German Version of In Style Time Inc. and Burda Holding Gmbh have signed an agreement in principle under which Time Inc. is granting a license to Burda to publish a German-language edition of Time Inc.'s In Style magazine in Germany, Austria and Switzerland. In Style is an insider's guide to the lives and lifestyles of the world's most fascinating people, offering inspiration and ideas about beauty, fashion, decor, entertaining and charities. Patricia Riekel, editor-in-chief of Bunte, will be responsible for the development of the German-language edition of In Style. In that capacity, she will be consulting with Martha Nelson, the founding Managing Editor of In Style. Burda plans to launch the German-language version of In Style as a quarterly in the Spring of 1999. In making the announcement, Norman Pearlstine, Editor-in-Chief of Time Inc., and head of the company's international operations, said: "Burda is an ideal publishing partner for us. So, we're especially pleased that our relationship with them will bring the popular In Style magazine and brand to the German marketplace." Sports Illustrated Launches Website for Parents of Sports Active Children Beginning on November 19, Sports Illustrated For Kids is launching a website designed specifically for parents of sports active children called Sportsparents.com. This new site offers information on preventing sports injuries, money saving tips for buying sports equipment, nutrition advice, and teaching children good sportsmanship. "Sports Parents has consistently delivered solid service pieces to the parents of our subscribers. The feedback has always reflected how readers keep the magazine on hand and refer to it frequently for advice. Sportsparents.com allows us to extend the same useful advice to a much broader audience of parents and by publishing the information electronically, we are able to update it weekly and tackle issues related to kids and sports as they come up," says Neil Cohen, Managing Editor of Sports Illustrated for Kids. Upside Magazine Promotes Kathleen Doler to Editor Upside magazine announced that Kathleen Doler has been promoted to editor from her current position as executive editor. In her new role, Doler will assume full responsibility for editing Upside magazine, managing the editorial staff and working alongside Upside publisher David Bunnell to set the strategic direction and editorial calendar for the magazine and its supplements. Doler joined Upside in December 1997 as features editor, and in May 1998 was named executive editor. Prior to joining Upside, Doler spent more than six years at the Silicon Valley bureau of Investor's Business Daily, where she began as one of the first full-time technology reporters, and ultimately was promoted to technology editor. Her technology trade media experience includes various senior editorial positions at VARBusiness and PC Week magazines. "Kathleen's strong business journalism background has been a valuable asset since she started here almost a year ago, particularly in her drive to develop strong investigative stories about what's important in the technology industry," said David Bunnell, CEO and publisher of Upside Media. Primedia Intertec Sells Adhesives Age Magazine The Jordan, Edmiston Group, Inc. announced that Primedia Intertec has sold its Chicago, Illinois-based Adhesives Age magazine to New York City-based VS&A Communications Partners II, L.P. The Jordan, Edmiston Group served as financial advisor to Primedia Inc. "With its new single operating unit Primedia Business-to-Business Information Group, Primedia identified Adhesives Age magazine as a peripheral property to their core automotive, telecommunications, media, agribusiness and construction markets," said Richard DW Mead, managing director of The Jordan, Edmiston Group. "With its revenue per advertising page increasing 18% between 1996 and 1998, Adhesives Age magazine will make a good edition to VS&A's Chemical Week family," added Mead. Primedia Intertec Sells Health Management Technology Magazine The Jordan, Edmiston Group, Inc. announced today that Primedia Intertec has sold its Atlanta, Georgia-based Health Management Technology magazine to Nokomis, Florida-based Nelson Publishing. The Jordan, Edmiston Group served as financial advisor to Primedia Inc. Founded in 1980, Health Management Technology magazine offers business news, feature articles and real world case studies to a circulation (as of June 1998) of 35,000 senior health care industry executives. Health Management Technology magazine serves the $17 billion IT market of hospitals, clinics, managed care organizations (HMOs, PPOs and IPAs), consultants, vendors of systems software and equipment, and related businesses. "Health Management Technology magazine's established role as a key information provider at the forefront of two important trends: systemic change in health care and the acceleration of the integration of IT into health management systems will make it a good addition to Nelson Publishing's family of information technology publications," said Richard DW Mead, managing director of The Jordan, Edmiston Group. HealthScout Launches Personalized News Service On Web HealthScout, a free news service for individuals and families, makes its debut. HealthScout monitors more than 700 topics and provides access to medical resources and directories on each site where it appears. "HealthScout is not just a web site but a network offering the most reliable, relevant information from many sites," says Editor-in-Chief Terry Dunkle. "It's like having a doctor in your family: someone who knows you and cares enough to alert you the minute news breaks about your personal health." Terry Dunkle, formerly a top editor of Reader's Digest, heads a news team comprising 18 staff members. Valorie Weaver, former editor-in-chief of Self and current editor-in-chief of the 2.2 million circulation Remedy Magazine, is overseeing the project. HealthScout is a service of Rx Remedy, Inc., based in Westport, CT. Founded in 1992, Rx Remedy is a leader in the field of health and medical consumer information. In addition to Remedy Magazine, the company's other holdings include an information services business that does large-scale research and marketing projects for the pharmaceutical, managed-care, and other health industries. CMP Media Purchases Integration Management from Post-Newsweek Business CMP Media Inc. has announced the purchase from Post-Newsweek Business Information, Inc. of Integration Management, a newspaper for enterprise integrators. Its circulation will be incorporated into CMP's upcoming CRN Enterprise Partner. In addition to purchasing Integration Management's circulation and trademark, CMP has acquired its conference series, Solutions Cabinets that brings together editors, integrators, IT managers and other users to discuss industry trends and developments. "Integration Management had a very strong circulation in the integrator segment and a strong reader affinity," said Kevin Mannion, publishing director of CMP's Computer Reseller News (CRN), who will take on added responsibility for CRN Enterprise Partner. "Incorporating Integration Management's subscribers into CRN Enterprise Partner will enable us to increase penetration into the enterprise space and offer the best possible circulation to the market." The acquired title will no longer publish under the name Integration Management. CRN Enterprise Partner will launch as a monthly newspaper on February 22, 1999, for systems integrators, value-added resellers (VARs) and independent software vendors. The publication will offer readers news on information-technology implementations with the emphasis on the customers' view of what works and what does not. It also will cover the impact of new technologies on the future of customers' businesses, like UNIX and Windows 2000 interoperability, ERP (enterprise resource planning) software, Year 2000 initiatives and how customers are using consulting services that integrators provide. Initial CRN Enterprise Partner circulation is 65,000. It will be a freestanding tabloid mailed to 30,000 Integration Management subscribers and 5,000 subscribers of the former LANTimes as well as being polybagged with Computer Reseller News to 30,000 of the technology newspaper's 115,000 subscribers. Monthly publication will be augmented by special issues in conjunction with PC Expo in June 1999 and NetWorld+Interop next October. BSI Inc. Announces Launch of Business Standards Magazine BSI Inc., the North American division of BSI, the world's leading registrar of quality management systems, Wednesday announced the Jan. 15, 1999 launch of its North American edition of Business Standards magazine. The bi-monthly publication will cover all of the business aspects of international standards, including financial, safety, strategy, time, structure, and benefits of using standards to become more competitive, improve quality, and increase profits. "The goal of this publication is to help companies and organizations learn about emerging and existing standards, such as ISO 9000 and ISO 14000, and how to use them to help build a better, more competitive business," said Jeff Henriksen, publisher of the North American edition of Business Standards. Business Standards is targeted to 55,000 quality and environmental managers, regulatory affairs professionals, project managers, and executives and CEOs interested in implementing standards use within their company or organization. As the Managing Editor for Business Standards, Pam Parry will assist Henriksen with the development of the publication's editorial content. Parry honed her knowledge of ISO 9000 and ISO 14000 as the Editor of International Environmental Systems Update, a CEEM Inc. publication. HCI Group Launches AMERItalk Newsletter The HCI Group today announced the launch of AMERItalk, a newsletter targeted to European automotive component suppliers looking to gain a better understanding of the "do's and don'ts" of doing business in North America. AMERItalk will be distributed bimonthly as an insert in Automotive News Europe. Immediate circulation will reach 23,000 European automotive industry executives. "Because the auto industry historically has been nationalistic by nature, component suppliers focused efforts mainly on their domestic or local industry. Over the past several years as automakers developed plans to assemble cars locally in foreign markets, top suppliers followed. Now the entire supply chain is being forced to satisfy its customer base on a global scale," said Ronald Hesse, president of the HCI Group, Ltd. "Suppliers are not properly prepared. They are learning on the run. That is where AMERItalk and its sister publication, EUROtalk, help suppliers: on the operational and business issues of competing successfully in foreign markets." Each issue of AMERItalk will cover subjects such as joint ventures, acquisitions, tax, legal, logistics, IT support, banking, site selection, real estate, construction, executive recruitment and labor, and other important issues. The publication is targeted to automotive supplier executives such as presidents, CEOs, vice presidents and other executives directly responsible for international activities, expansions and operations. Click here to return to the homepage of The Write NewsTM Click here to subscribe to our free weekly email newsletter.  www.writenews.com Copyright © 1997-2007 by Writers Write, Inc. All Rights Reserved. |
