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Tuesday, December 28th, 1999 Media Cynic | Forum | Advertising | Classifieds | Jobs Dow Jones & Company to Sell Publishing Entity to Wicks Business Information Dow Jones & Company has announced that it has signed a letter of intent to sell Dow Jones Financial Publishing Corp. to Wicks Business Information, LLC. Dow Jones Financial Publishing Corp. is the publisher of the magazines Investment Advisor, Asset Management and Property and the newsletter Realty Stock Review. Dow Jones decided to sell Dow Jones Financial Publishing as part of its program of divesting non-core assets. The company will record a gain on the sale at the time of closing, which is expected to occur in January 2000. The Jordan, Edmiston Group, Inc. managed this transaction on behalf of Dow Jones. Douglas J. Manoni, President and CEO of Wicks Business Information, said "We are very excited to bring these high-profile titles into our expanding portfolio of financial publications. These properties are well positioned to exploit the growing affluence in America. We are eager to work with this experienced and respected team of publishing professionals." Dow Jones & Company publishes The Wall Street Journal and its international and Interactive editions, Barron's and SmartMoney magazines and other periodicals, Dow Jones Newswires, dowjones.com, Dow Jones Indexes, and the Ottaway group of community newspapers. Dow Jones is co-owner with Reuters Group of Factiva and with NBC of the CNBC television operations in Asia and Europe. Dow Jones also provides news content to CNBC in the U.S. CliffsNotes Goes Online IDG Books Worldwide has announced the launch of CliffsNotes.com. CliffsNotes.com offers a catalogue of downloadable CliffsNotes titles. The site also offers a choice of free email newsletters that provide daily advice. As downloads or for shipping from the IDGB warehouse, the CliffsNotes literary guides cost $4.99 each and the CliffsNotes lifestyle titles cost $8.99 each. "For over 40 years, students have placed their trust on CliffsNotes," said John Kilcullen, CEO of IDG Books Worldwide (IDGB). "People often tell us affectionately, 'CliffsNotes saved my butt in school.' CliffsNotes.com builds on this trust and is quicker to the rescue. When the library is closed and the stores have called it a day, CliffsNotes.com is going to be there for you." Computec Media to Launch Three Publications in 2000 Computec Media U.S.A., Inc. has announced plans to launch three new publications in 2000. The first publication to be introduced in the new year, MCV Now, will shift current MCV print editorial content to an online-only medium and will provide new features and faster service. Later in the year, the company will also launch two new consumer publications. "When we decided to launch in the U.S., we set very aggressive goals for ourselves to become the leading publisher in computer and video games magazines," said Torsten Oppermann, chief executive officer, Computec Media U.S.A, Inc. "We've already achieved tremendous success with our first two brands, MCV and incite, and now we're taking it one step further, in technology and product extensions, with our three upcoming publications." Christian Svensson, editor-in-chief and chief executive officer of MCV, will lead the launch and establish the MCV Now publication, as well as roll out Computec's two new consumer publications in 2000. MCV Now has also reunited mmWire's primary editorial team, Mike Sabine, current MCV deputy editor-in-chief, and Simon Price, current MCV online editor, to help manage the new online publication. In their new role, they will be co-editors of MCV Now. A beta version of MCV Now will go live on February 1, 2000, at www.mcvnow.com. For a limited time, a free trial subscription will be offered to current subscribers at the website. The last printed issue prior to transitioning online will be December 24, 1999. Youthline USA Launches Monthly Magazine Supplement Youthline USA, Inc., a multimedia company focused on providing education and entertainment products and services, has announced that it will launch a monthly magazine to supplement its newspaper and website. Each month, Youthline USA will publish a monthly magazine that will feature edutainment content and activities not covered by the company's newspaper. "The magazine represents a way for Youthline USA to tackle much deeper issues than can be covered in the newspaper. Since this will be a monthly publication, we can take extra time to cover topics requiring more depth and space than the newspaper can afford to give," said Dr. Susan Gertler, Publisher of Youthline USA. Recently, Youthline USA announced several new programs including, a subscription-based Internet Service for schools across the nation, a new website that is being developed by Entertainment Boulevard, and a Philadelphia regional version of the Youthline USA newspaper. Upside Media Adds Five Editors to Magazine Staff Upside Media Inc., publisher of Upside magazine and UpsideToday, has announced an expansion of its print and online staff with the appointments of five editors to Upside magazine, and the planned addition of approximately 18 new writers for UpsideToday. Galen Gruman joins Upside magazine as executive editor. Gruman was previously West Coast bureau chief for Computerworld. Gruman reports to Adrian Mello, editor-in-chief of Upside magazine. Allyson Bates joins the magazine as contributing editor, responsible for tracking industry trends and editing feature articles. After a stint as senior editor at CIO magazine, Howard Baldwin joins Upside as features editor. Cameron Crotty, familiar as an Upside contributing writer, joins the magazine full-time as senior features editor. Deborah Branscum, who has covered technology for such publications as Newsweek, The New York Times and Yahoo! Internet Life, joins as senior contributing editor. Upside Media will strengthen its online presence in the coming weeks with the addition of approximately 18 new writers, editors and Web designers. UpsideToday is also establishing bureaus in Seattle, Los Angeles, Boston, and Raleigh, N.C., in addition to expanding its New York City bureau. To accommodate staff expansion in its San Francisco headquarters, UpsideToday is moving into its own office in January, effectively doubling its current space. "The demand for Upside's insights into the world of technology is booming and we are responding to this by radically increasing our coverage," said David Bunnell, CEO and editor of Upside Media Inc. "Upside existed before there was a new economy, and now we find ourselves right in the middle of the greatest economic expansion of all times." Information Today, Inc. Acquires Knowledge Asset Media Information Today, Inc. (ITI) has acquired Knowledge Asset Media (KAM), including KMWorld magazine, the KMWorld.com website, and the KMWorld Conference and Exposition and related assets from Bill Communications (New York). KAM's properties address the emerging information technology and business practices sector known as knowledge management. Based in Camden, Maine, KAM publishes the 90,000-circulation KMWorld magazine which serves senior business and information systems executives who are involved in knowledge management. KAM founder Bruce Taylor will continue as editor and publisher. "Our team is excited to be a part of the future of the Information Today family," says Taylor. "This is a critical time in the rapid evolution of the knowledge management from bleeding edge two years ago to mainstream enterprise concern on the radar screens of over 90 percent of the Global 1000 CEO's. KMWorld is best positioned to help this market continue its explosive growth." Information Today, Inc. is the publisher of Information Today, a newspaper for users and producers of electronic information services and products. In addition to publishing, ITI is also the organizer and sponsor of conferences for the library and information professional communities, including: the National Online Meeting, Internet Librarian, Computers in Libraries, and Internet Librarian International (London). Primedia Appoints Linda Platzner as New Publisher of Seventeen David Tanzer, president and chief executive officer of Primedia Consumer Magazines, has announced the appointment of Linda Platzner, 42, as publisher of Seventeen magazine. Platzner joined Primedia in October as group publisher/vice president of the Primedia Youth Entertainment Group and previously was group publisher of Petersen's Teen magazine and All About You magazine. She succeeds Lori Burgess, who left Primedia in November. According to Tanzer, "Linda is a proven integrated marketer whose charge will be to leverage Seventeen's powerful position in the teen market to deliver big picture marketing programs that will take advantage of Seventeen and Primedia's other teen properties which together reach 90 percent of female teenagers and 75 percent of all teenagers." Before joining Petersen in 1997, Platzner was the associate publisher at Primedia's Modern Bride where she was responsible for expanding the core brand with products that included Your Prom magazine. Collegiatenewswire.com Debuts Online Advance Media Group has announced the debut of collegiatenewswire.com. This new wire service will feature entertainment, fashion, sports and lifestyle articles primarily targeted to college readers. Content for the wire service is written by college students. Current contributors to the site include Advance Media Group's national publications, Collegiate Monthly 101 and Entertainment 101 and one of their partners, Spin Records.com. More specifically, the content will include interviews with film and television stars, sports figures and recording artists, reviews of the latest music and films, sports and fashion coverage of national events and general reflections on college life. Future plans also include adding syndicated information that focuses on college interests and broader national news. Media outlets can access collegiatenewswire.com and download any article they want, for a fee, and reprint them in their own publications. "This was the next logical step for us," said Vance Diezel, CEO of Advance Media Group. "We know that the content in our publications is timely, topical and newsworthy and we hope that other media outlets will also find it useful." Collegiate Monthly 101 and Entertainment 101 are national publications produced and distributed by Advance Media Group. They target the college community and can be found on and around college campuses in 37 cities across the United States. Their current readership tops more than 1,000,000 with more than 869 schools included in the distribution. Advance Media Group offices are open in Los Angeles and New York with corporate headquarters just outside of Philadelphia in Devon, Pennsylvania. 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