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The Write News -- News,
features and resources for media and publishing professionals
News, features and resources for media
and publishing professionals.

Monday, September 11, 2000
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Internet.com Acquries ClickZ.com

internet.com, an Internet industry portal, has announced that it has acquired the ClickZ Network of websites and conferences. The consideration for this acquisition totals $16.0 million in a combination of $10.0 million in cash and $6.0 million in restricted common stock, with additional cash and restricted common stock consideration to be paid based on future performance. The ClickZ Network offers commentary from industry insiders as well as case studies and insight on Internet marketing.

"This is the most significant acquisition internet.com has made to date. ClickZ.com, with a staff of over 25 employees and freelancers, has built a solid reputation throughout the industry and the world as a leading resource for news and analysis about the online marketing and advertising industries. The ClickZ Network is an ideal fit with internet.com's other Internet marketing resources, including ChannelSeven.com, AdResource.com and the Internet Advertising Report. We now cover every angle within the emarketing category," said Alan M. Meckler, Chairman and CEO of internet.com. "Furthermore, ClickZ.com adds a critical audience to the internet.com network and we are now positioned to extend the marketing objectives of our advertisers and ecommerce partners even further. We envision tremendous synergies with internet.com and ClickZ.com and we are very excited that this entire team is joining us. We expect that this acquisition will immediately be accretive to internet.com on a cash earnings basis and, on a bottom line basis, due to the amortization of acquired intangibles over a three year life, we anticipate a dilution to earnings."

"The acquisition, combined with internet.com's existing emarketing resources, solidifies its position as a leading provider of content and information serving the online advertising and marketing industries," said Andy Bourland, CEO and Publisher of the ClickZ Network. "We are excited to now be part of the internet.com network and we look forward to working with the internet.com team. We have always respected the world-class quality of internet.com's editorial content and think that this is a perfect home for ClickZ.com" added Ann Handley, President and Chief Content Officer of the ClickZ Network.

The ClickZ.com Internet media properties will be integrated into internet.com's Ecommerce/Marketing Channel which is also home to other emarketing websites including: AdResource, Cyberatlas, Internet Advertising Report, Search Engine Watch and others.




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