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Wednesday, January 17, 2001 Media Cynic | Forum | Advertising | Classifieds | Jobs Automatic Media Launches New Website 
Automatic Media
has launched the first new website in
its network of literary and alternative culture websites,
which includes the online magazines Feed and Suck.
The new website, called Plastic,
aims to be a live collaboration between editors and readers.
Currently, Plastic's editors (as well as editors from other online
publications) post short comments about current
online articles and news stories. Plastic's readers can then
engage in discussion about each article
using interactive bulletin boards.
Plastic has launched with several main subject areas including film, games, humor, media, music, politics, technology, sex, television and work. Some of the sections feature commentary from editors of other media outlets. In the media section editors from Inside.com are selecting and commenting on media-related stories and in the technology section editors from Wired are selecting and commenting on technology news stories. Editors from other sources, including Spin, Gamers.com, Movieline and Nerve.com, are also active on the new website. Plastic plans to expand with new content and partners in the future. 
Automatic Media was created in July of 2000 and is led
by led by Lee deBoer, former president of HBO International
and CEO of New Century Network.
Lycos, Inc. has a 25% equity stake in the new company.
Automatic Media received financial backing from
financial backing from Advance Publications
(through Advance.net), Terra Lycos Inc., Terra Lycos
Ventures, and Paladin UK.
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