Transaction World Magazine Launches

Posted on February 15, 2001

Transaction World, Inc. has announced the February 2001 launch of Transaction World Magazine, a new publication serving the transaction processing industry. Transaction World Magazine is a monthly, four-color publication serving Independent Sales Organizations and Merchant Service Providers in the acquiring segment of the industry.

Says Cynthia Dorrill, Transaction World Magazine Editor-in-Chief, ``Our goal is to inform our readership of issues and concerns that affect them, but not by merely telling them our views on the issues - we seek out industry experts and participants to contribute their input so as to reflect a well-rounded view of the industry as a whole.''

Editorial content is designed to inform and highlight topics of particular interest to ISOs - including monthly features on new product and marketing information, risk management and salesmanship, practical business information, hiring and training tips and a lifestyle section. Transaction World Magazine also includes interactive response columns to provide readers the opportunity to voice their opinions on industry concerns, to spotlight their sales teams and to participate in monthly surveys.

``We see our reader as not only a crucial member of the transaction processing industry, but also as a human being. Our mission reflects this as we strive to educate the `whole' ISO and effectively enhance their position in the marketplace,'' says Dorrill.