Amsale Launches Online Lifestyle Magazine For Women

Posted on March 14, 2001

Bridal and evening wear designer Amsale Aberra has launched a new lifestyle magazine, Amsale Woman, which is also accessible through her existing website, amsale.com. Amsale Woman offers features and commentary on weddings, fashion and the lives of modern American women. Amsale Woman also provides information on planning a wedding and living a fashionable life.

Aberra says in the announcement, "I wanted my website to be more than an online catalog. I wanted to offer something unique to the woman who I see as my customer. She is confident, sophisticated, timeless and modern at the same time. That is the Amsale Woman."

Amsale Woman is divided into four categories: Weddings, Fashion, Lifestyle and And More. Weddings will feature advice on aspects of planning the perfect wedding. From tips on choosing a bridal gown to learning yoga techniques to relieve wedding stress, brides can learn how to prepare for a wedding that reflects their own personal style.

The Fashion and Lifestyle sections illustrate how to combine Amsale's personal vision with the user's own. In Fashion, Amsale shares what inspires her designs and provides a retrospective showcase of her vintage gowns. In Lifestyle, users can choose from a range of articles including "Feng Shui: Marital Bliss in the Bedroom," and `"Couples and Their Pets: How I Knew He Was the One." It also includes special featured articles by real brides.

Amsale adds, "My favorite part of Amsale Woman is how all the different voices come together. I love the articles by some of our brides. They provide a humorous and touching look at this important time in a woman's life."