Modern Bride Group Weds with MarryingMan.com

Posted on March 21, 2001

Margery Gladstone, president of the Modern Bride Group, announced that it has acquired the assets of MarryingMan.com, the groom oriented site offering wedding planning services and advice to men.

``We are thrilled to have Marryingman.com as part of ModernBride.com, and part of the world's largest bridal company. With this acquisition, we are now offering engaged couples the most comprehensive amount of information and tools. Grooms are playing a much more significant role in planning the wedding and honeymoon ... and Marryingman.com is the place for them to go,'' Gladstone commented.

Building on Modern Bride Group's established national publication, regional magazines and internet site, MarryingMan.com will be integrated into ModernBride.com. ModernBride.com is a destination for engaged couples and wedding guests to access local wedding resources, gift registry, planning and advice, ideas and other resources.

``With 60% of engaged couples planning their weddings together,'' stated Carolyn Everson, President and CEO of Internet Gift Registry & Vice President and General Manager of Modernbride.com, ``Grooms are increasingly looking for resources. Groom oriented expenditures represent over 10% of the $50 billion wedding market. We'll now be able to offer them a wide selection of products and services -- and be identified as the ultimate resource for today's groom.''

Modern Bride Magazine is the flagship publication of the Modern Bride Group, at Primedia Inc. The Modern Bride Group includes Modern Bride Magazine, ModernBride.com, Modern Bride Connection, 16 regional magazines, Your Prom Magazine and more.