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Wednesday, May 9, 2001 Media Cynic | Forum | Advertising | Classifieds | Jobs Rough Guides Launches Travel Guide Ebooks Rough Guides, a publisher of travel guides, has selected Texterity, a provider of ebook conversion services, to create electronic books for the Microsoft Reader. The ebook conversion was done using Texterity's TextCafe automated conversion system. Rough Guides' travel ebooks were designed with the mobile user in mind and support the features of the Microsoft Reader and PocketPC technology. The travel guides will be used as a part of ``The Mobile Experience Tour!'' which demonstrates server, wireless and device technology from Microsoft and Microsoft partners around the world. Travel guides for major US and international cities will be available to coincide with the Tour. Rough Guides will make over twenty ebook versions of their travel guides and dictionary phrasebooks this month using the TextCafe system. In addition, Rough Guides is working with Texterity to convert additional titles for ebook distribution. Jennifer Gold, Director of New Media for Rough Guides stated, ``Our agreement with Texterity is a major step in helping us achieve our strategy in providing customers with easy access to our travel books and dictionaries. By providing our material as an ebook, we give customers another way to use our content, and allow a path in the future to deliver through wireless and other digital delivery methods.''
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