90:00 Minutes Soccer Magazine Debuts

Posted on June 7, 2002

San Diego Soccer Development Corp., dba Soccer Development of America (SDA), announced the debut of their new 90:00 Minutes Soccer Magazine to coincide with the 2002 World Cup. 90:00 Minutes is a monthly publication featuring photos, profiles and stories devoted to professional soccer.

SDA will utilize its established soccer business relationships and distribution channels to build a strong subscription base and will generate revenues through reader subscriptions and advertising sales. In addition to subscribing to the magazine, readers can purchase a copy of the magazine at soccer specialty stores across North America or online at 90minutesmagazine.com. The first issue will highlight and profile the 32 international teams competing in the 2002 World Cup.

Yan Skwara, President and CEO of Soccer Development of America, said, "We are confident we can deliver a magazine with a strong editorial focus, photo essays and worldwide soccer coverage to the growing number of soccer fans across the United States. We wanted to translate the excitement and energy of professional soccer into an entertaining publication and I believe we have done just that."

Founded in 1997, San Diego Soccer Development Corp., dba Soccer Development of America (SDA), develops, markets and manages professional and youth soccer throughout the United States and abroad. SDA produces the Soccer themed 90:00 Minutes Soccer magazine, which earns revenues through reader subscriptions and advertising. SDA also distributes, sells and markets soccer equipment, merchandise and memorabilia through its developed youth, adult, and professional soccer distribution channels, which includes Internet marketing, retail sales and soccer specialty stores.