Advanstar Acquires HT and HealthcareTraveler.com

Posted on October 4, 2002

Advanstar Communications Inc. announced that it has acquired HT, a magazine for healthcare travel professionals and HT's website, healthcaretraveler.com, from Niche Publishing, Inc. Niche Publishing was represented in the transaction by Berkery, Noyes & Co. HT will be published 10 times this year.

Launched in 1993, HT is targeted to traveling nurses and traveling allied healthcare professionals. The magazine and website are focused on career opportunities and lifestyle interests of these healthcare travel professionals, who accept 3-6 month assignments at hospitals in various locations throughout the U.S. HT has a controlled circulation of 40,000.

"Healthcare observers note that the U.S. nursing industry continues to face a critical shortage, and one way hospitals and staffing firms look to fill open positions is with traveling healthcare professionals," said Robert Krakoff, Chairman and CEO, Advanstar Communications. "HT magazine and its website have proven to be valuable resources for hospitals and recruitment firms to reach qualified individuals interested in traveling healthcare positions."

HT will join Advanstar's Healthcare Group, which includes Cosmetic Surgery Times, Dermatology Times, DVM Newsmagazine, Formulary, Geriatrics, Managed Healthcare Executive, Ophthalmology Times, and Urology Times.

Walter Moore, President of Niche Publishing, said, "It is the right time to align HT with an experienced publishing company like Advanstar. Their corporate resources and healthcare industry knowledge will take HT to a higher level and increase the benefits to readers and advertisers."

HT's staff including Cary Jon Lederman, Director of Advertising Sales; Patricia Stille Lederman, Managing Editor; and Bobbi Harrison, Associate Editor will join Advanstar Communications and remain in their current Salisbury, Maryland office. Editor-in-Chief Karen Flynn Moore MSN, RN will continue to advise on content for the magazine.