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The Write News -- News,
features and resources for media and publishing professionals
News, features and resources for media
and publishing professionals.

Friday, April 11, 2003
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MSNBC.com and Financial Times Form Content Agreement

MSNBC.com, an online news website, has announced that it has formed a content distribution alliance with the Financial Times. The Financial Times will provide MSNBC.com with up to 15 top news stories per day including international news, global business news, and equities and market news. The Financial Times' news stories will appear on a co-branded page within MSNBC.com's Business section, with links to additional stories on FT.com. The co-branded pages launched in March. MSNBC users will also be able to subscribe online to FT.com's recently launched subscription services.

"We're proud to offer a rich and comprehensive online experience for business and finance news consumers," said Dean Wright, Editor-in-Chief of MSNBC.com. "The Financial Times' brand is widely recognized as a leader in international, business and financial news and we are pleased to expand the breadth and depth of our coverage through this agreement."

The Financial Times joins The Washington Post, Budget Travel, Business Week Online, The Sporting News, Space.com, Science Magazine, E! Online, BET.com, CNet and ZDNet as specialty news suppliers on MSNBC.com.

"We are seeing an increased demand for our content and are delighted to be teaming up with MSNBC," said Gordon Willoughby, FT Global Marketing and Content Sales Director. "The Financial Times is one of the world's leading business information brands and we're confident that MSNBC users will find our internationally-focused content a valuable addition."

Related Links:
· MSNBC
· Financial Times





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