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The Write News -- News,
features and resources for media and publishing professionals
News, features and resources for media
and publishing professionals.

Friday, June 13, 2003
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Pearson Education Launches Pi Press, a New Science Imprint

Pearson Education, an educational publisher, announced the creation of a new science imprint -- Pi Press -- at the 2003 Book Expo America in Los Angeles. The trade science list is the latest imprint of Pearson Technology Group (PTG), a business of Pearson Education. Pi Press is expected to produce approximately twenty new titles each year.

The inaugural signing on the list is a full-color exploration of the lives of the largest animals to ever fly -- the "winged dinosaurs" of B-movie legend and paleontological fact. Pterosaur: Flying Dragons of Deep Time, by David Unwin, Curator of Fossils at the Humboldt Museum in Berlin, will be published in the fall of 2004. In Fall 2003, author Fred Adams' will return with Our Living Multiverse: A Book of Genesis -- to be published in paperback. In addition, the famous astronomical reference, Norton's Star Atlas -- first published in 1910 -- will be revised and reissued.

"Our plan to utilize Pearson Education's academic and trade networks is already bearing fruit," said Pi Press Executive Editor, Stephen Morrow. "We are building books that will arrest the attention of the general science reader with great writing, authority, and all the beauty of science. Trade science publishing is an exciting business space and Pearson's solid academic and professional networks will enable us to flourish within it. We intend to grow our market share of highly educated readers and capture a large general readership with an innovative, engaging, and compelling list of superb writing on a wide range of scientific subjects."

Related Links:
· Pearson Education





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