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Friday, June 11, 2004 Romentics To Publish Gay Fiction With Warner Books "This deal is a big plus for Romentics, because it puts the strength of the Time Warner name and its distribution power behind our product," said Romentics partner Scott Whittier. "It’s also a big plus for gay men, who –- as the fight for gay marriage shows -– are hungry for a little romance." Founded in 2003 at the height of the debate over same-sex marriage, Romentics brings together the number one market for paperback fiction (romance) and the buying power of the gay market. Romance accounts for over 55% of all mass market paperbacks sold according to Romance Writers of America and the gay marketplace has a unique audience of 16.5 million with an estimated buying power of $450 billion. Romentics is the brainchild of two writers, Scott Whittier and Scott Pomfret or Scott&Scott. The two Scotts, who are also a couple, have cut their literary teeth writing for Genre, In Touch for Men, Playguy, Honcho, and Alyson's Just the Sex anthology and Friction series. They both appear in Friction 7, a collection of this year's best gay erotic fiction. Finding romantic material does not appear to be a future problem for the writing duo. On the romentics.com website, it says, "When we fell in love, we discovered we had a thousand stories to tell about a thousand ways to fall in love."
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