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Publishing Group of America to Launch Relish Magazine
Friday, August 5, 2005
Publishing Group of America, the Franklin, TN-based magazine publisher of
American Profile, has
announced that it will launch a monthly food magazine in February 2006.
The new magazine, called Relish, will be carried in daily newspapers
giving it a circulation of 6 million according to Publishing Group of
America (PGA). Relish will provide non-celebrity features on
cooking, dining and entertaining as well as tips on cooking and kitchen products.
PGA offers the following description of Relish:
"Relish is a monthly newspaper-distributed magazine that celebrates America's
love of food. Relish brings readers authentic, accurate features on cooking,
dining, and entertaining. Whether it's a formal dinner or a tailgate party, a
hidden roadside restaurant or a family picnic, Relish is always lively, festive,
and fun, and never sacrifice authority. Relish is a resource for useful cooking
tips, delicious recipes, and new products for the kitchen."
"Relish is a breakthrough proposition," said Dick Porter, CEO of Publishing Group
of America. "We can launch without the circulation and distribution costs that
are crippling traditional magazines, and we can offer advertisers a new level of
flexibility, targeting and accountability."
PGA focuses on distributing content via newspapers.
After finding success with American Profile, PGA has expanded the franchise
into a series of successful cookbooks, a syndicated content service and an
events and promotion service. American Profile is distributed through more
than 1,200 newspapers with a combined circulation in excess of 7 million.
The company also publishes a series of cookbooks
called Hometown Recipes and operates Hometown Content, a syndicated news service,
and Hometown Promotions, an integrated marketing service. The company has offices
in New York, Los Angeles, Chicago, Detroit and Franklin, TN.
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