Martha Stewart Living to Launch Radio Channel on Sirius

Posted on May 3, 2005

Sirius Satellite Radio and Martha Stewart Living Omnimedia, Inc. have announced an exclusive four-year agreement to create and launch a Martha Stewart-branded satellite radio channel. The channel will provide original programming specifically designed for women listeners and their families, 24-hours-a-day, seven days-a-week. Martha Stewart Living Radio will leverage the company's expertise in the lifestyle arena to create programming focused on topics such as cooking, entertaining, gardening, home-keeping, decorating, holidays, collecting, health and whole living, crafts, and weddings, as well as how-to projects for parents and children, and information and tips for owners and their pets. Martha Stewart will be a regular presence on the channel and will be actively involved with program development. Martha Stewart Living Radio is expected to begin on Sirius later this year. Terms of the agreement were not disclosed.

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