Notch is a New India Entertainment and Lifestyle Magazine
Notchis billed as India's first interactive, digital publication showcasing contemporary India to a global audience. The main focus of Notch is entertainment. Notch also showcases fashion, design, art, food and travel. Notch is available online and through iPad and Android apps.
Bollywood superstar Kareena Kapoor covers the inaugural issue. Other personalities features in the debut issue include fashion designer Manish Arora, artist Subodh Gupta, India-inspired molecular gastronomist Gaggan Anand and interior designer Gauri Khan.
Notch Chairman and CEO Pradeep Dadha said in a statement, "We are proud to present our vision of contemporary India in an exciting new medium that makes it available to everyone, literally, at their fingertips. Whether on the iPad, Android tablet or the web, anyone with internet access will now have a ready source of entertaining content about India. Since we are, at the core, a technology-driven company, for us it was a product waiting to happen. I am excited to present Notch to the global Indian audience, and we expect it to be successful, especially with the large and thriving NRI communities worldwide."
Posted on September 30, 2012