Barron's Hires Mark Veverka as New Technology Columnist

Posted on May 3, 1999

Barron's has hired Mark Veverka as West Coast Editor and writer of the magazine's popular "Plugged In" technology column. Beginning in June, "Plugged In" will be increased to weekly frequency from its current every-other-week schedule. "We're delighted to have Mark join us to keep our readers on top of technology and the Internet, which are so important to investing today," said Ed Finn, Editor and President of Barron's, the Dow Jones Business and Financial Weekly. "Besides writing `Plugged In,' Mark plans to do features and cover stories about industries, companies and trends, and he will also contribute to CNBC."

Veverka said, "I'm very pleased to be returning to Dow Jones & Company. I look forward to bringing readers even more of Barron's unique brand of insight into the goings-on in Silicon Valley."

For the past year, Veverka, 38, has been writing the thrice-weekly "Street Smarts" column for the San Francisco Chronicle. He has also appeared on the Chronicle's cable TV channel, Bay TV, and on KRON, the NBC affiliate station in San Francisco.

Prior to joining the Chronicle, Veverka wrote the weekly "Heard in California" column for The Wall Street Journal's California section. Earlier in his career, Veverka served as an associate editor at Crain's Chicago Business and as a business reporter for the Orange Country Register in Southern California. Veverka holds a bachelors degree in journalism from the University of Oklahoma and a masters degree from Northwestern.