iVillage and SportsLine USA Launch Women's Sports Section on CBS SportsLine

Posted on April 1, 1998

iVillage, creator of the online women's website iVillage.com: The Women's Network, and SportsLine USA, Inc., publisher of CBS SportsLine, announced a partnership to develop the co-branded Women's Sports Arena at http://cbs.sportsline.com/u/women/index.html.

Visitors to the Women's Sports Arena will be able to access information developed to help them get the most out of their favorite sport. Athletes will be treated to articles ranging from improving skating style to surviving a wipe-out on the slopes to developing a killer backhand. For those who prefer to partake from the sidelines, Women's Sports also features statistics and commentary on major events and professional athletes.

"This collaborative content gives women and others interested in women's sports access to high-quality and current women's sports information from a female perspective," said Steve Lake, SVP of corporate development at iVillage. "Truly this co-branded venture adds another level of real and useful content that our loyal members want every day."



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