New Sports Magazine is Geared Towards Women

Posted on September 30, 2008

Will Demps on cover of SET Magazine

SET Magazine is a new sports magazine that debuted on newsstands with the September 2008 issue. SET Magazine offers an in-depth look behind the scenes of famous athletes and celebrities. SET also provides celebrity photographs and one-on-one interviews. SET Magazine will circulate 50,000 copies in Barnes & Nobles, Borders and 7-Eleven. Will Demps covers the launch issue.

Publisher Danisha Rolle says SET is geared towards women who love sports and watch sports television shows but do not pick up sports magazines. "I started this magazine with women in mind, but the magazine is for all sports enthusiast," says Rolle, who is wife to Samari Rolle, cornerback with the Baltimore Ravens.

Photo: SET Magazine

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