Yahoo News To Offer Paid Archives From NYTimes.com
Posted on May 31, 2002New York Times Digital, the digital business unit of The New York Times Company, and Yahoo! Inc., a global Internet company, announced that paid archives from NYTimes.com are now available on Yahoo! News. This agreement with NYTimes.com marks the first premium archived news service offered by Yahoo!. Yahoo! has launched numerous fee-based services over the past year from premium content to online bill paying services to web hosting.
Relevant search results will appear as a paid archive and branded as content from The New York Times. Archived articles dating back to January 1, 2000 may be purchased for $2.50 each, the same price as single archive units on NYTimes.com, and users will complete the transaction on Yahoo! News. In addition, top current news from NYTimes.com will continue to be available through Yahoo! News for free.
"This partnership is an important step in our premium content strategy at NYTD," said Catherine Levene, vice president of strategy and business development for New York Times Digital. "Consumers on Yahoo! News will now be able to access the historical resources available in The New York Times archive at the precise moment they are looking for relevant information. It also extends the reach of our brand and high-quality premium content offerings to the large audience accessing Yahoo! News."
Chris McGill, director of Yahoo! News, said: "Offering archives from NYTimes.com provides consumers on Yahoo! News with access to the some of the best global business news and information. We are thrilled to be offering an archive service with one of the most prestigious brands in news today, The New York Times."
Like Yahoo, the New York Times Digital has also launched a number of premium services in recent months. NYTimes.com now offers paid streaming videos of The New York Times Critic's Choice events, featuring interviews with Lou Reed, Martin Scorsese and John Irving. And this spring, the Times' Boston.com website introduced a paid personals section. The New York Times also offers fee-based access to its news archives on its nytimes.com website.