Ziff Davis Ceases Publication of Smart Partner and Interactive Week
Posted on November 7, 2001Ziff Davis Media Inc. announced it will cease publishing Smart Partner magazine as of the November 1st issue. Ziff Davis also announced it is merging eWeek and Interactive Week publications. The merged publication will continue under the eWeek brand and include an Interactive Week section featuring the publication's coverage of Internet and infrastructure-related developments. eWeek will have a combined circulation of 445,000.
``Smart Partner served its market and customers well over the past three years. The editorial team created a top-notch product and the sales team fought valiantly in competitive terrain. However, future growth for the title is limited due to a consolidating market,'' said Ziff Davis Media Chairman and CEO Robert Callahan.
eWeek will incorporate 45,000 of Interactive Week's subscribers, creating a 445,000-circulation publication. The expanded publication will feature weekly news, analysis and labs evaluations of digital content management systems, the merger of wired and wireless systems and Web-based initiatives. These coverage areas will be added to eWeek's information technology editorial mission, appearing in the Interactive Week section. The weekly print publication will be bolstered by online media, newsletters, labs testing and e-seminars. The company will also continue to publish Interactive Week-branded newsletters and operate the website.
``We are taking the best of two great publications and creating a newsweekly that not only reflects the current business environment, but helps companies make the right information technology decisions for future growth,'' said Eric Lundquist, Editor-in-Chief of eWeek.